5 Metrics All Digital Marketers Should Track

Marketers spend a lot of time collecting and measuring data. This allows them to judge the effectiveness of their marketing actions and strategies.However, it is not enough to collect and analyze numbers at random, you must evaluate the indicators relating to…

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 10 metrics to measure its effectiveness

Who says marketing automation says tool to improve the user experience, increase sales and generate a return on investment.If you have invested in marketing automation , it is important to measure the effectiveness of your strategy.But what indicators should be analyzed? And how…

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6 tools to request cookie consent

Even if they bear the name of a candy, Internet users are not always fans of cookies! These small files say a lot about their browsing and preferences. They can also be used to identify them even without their consent… But that…

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How to track downloads of a PDF document ?

Tools like Google Analytics make it pretty easy to track your website traffic, pages viewed, traffic sources, and more. But what about tracking document downloads?There are several methods to track downloads of a PDF document , we will review some of them.  With…

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What is a netlinking campaign ?

Netlinking is an important pillar of natural referencing. With the main objective of working on the popularity of the site, a netlinking campaign is essential to have optimal visibility. Discover everything you need to know about a successful netlinking campaign. Netlinking is…

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